New California Standards
Communications Toolkit for Business and Community Leaders
Ana Robles
CSUF Student
Julian Rodriquez
Orange County Student
This Toolkit has been customized to help Orange County parents and students easily and effectively communicate the benefits of the new California Standards, also referred to as the Common Core Standards. The toolkits and their accompanying materials are available in English and Spanish.
How to use it
This toolkit is filled with videos, key messages, talking points, handouts, newsletter items and social media messages, along with other tools, to help you spread the word about the advantages of higher standards for our children, their futures and our communities. The resources and materials included here can be adapted and catered to based on your need. Just download the resources and materials below.
What is Common Core?
Common Core represents higher standards that help students become critical thinkers ready for college and career, putting them on a path to prosperity in Orange County’s bright economic future. You can watch and share the video with your colleagues, staff, and parents to name just a few different audiences.
Fact Sheet
Common Core provides clear standards for grade levels and across schools. Use the Fact Sheet as a handout or to help develop talking points.
Key Messages
Use these key messages to help explain the benefits of the Common Core Standards to your colleagues, employees, staff, associations and community partners. You can use them in your business or organization’s social media, newsletters, talking points, and conversation starters.
Create Common Core Minutes
Open a business meeting or begin a Lunch ‘N Learn with a brief statement of why California’s Common Core Standards matter to businesses and our community.
PowerPoint Presentation
Use the PowerPoint Presentation to deliver a presentation to employees or community members. There are notes included for the slides. You can modify the slides by adding your own logo and colors.
Newsletter/Website
Publish these brief articles in your school, business, church, or district’s newsletter or websites to help inform parents, friends, and colleagues.
Poster
Post in a break room or use as a handout at employee or community meetings. You can also have a professional printer enlarge it for posting at a meeting.
Letter to the Editor
These sample letters will get you started. Either fill in the blanks and email it to your local newspaper or create your own.
Facebook Posts
Use your business-sponsored Facebook page or post them in your personal account. Use these posts to get you started. You can also add links to the videos on this page.
Tweet Sheet
Use your personal or business-sponsored Twitter account. Use these posts to get you started. You can also add links to the videos on this page.
Download the Entire Toolkit!